Brand Story

Lucy Darling is known for creating beautiful keepsakes, gifts (and more!), all designed to save mom time while helping her cherish every moment of her babe's childhood. Lucy Darling began when Haily Meyers, a graphic design artist, became pregnant with her first child. She was overjoyed to welcome her daughter into the world and began designing monthly baby stickers as an expression of her happiness and excitement. Since then, the company has grown its product assortment to include its award-winning baby memory book, a toddler memory book, nursery closet organizers, children's books and more!